Our Brand Story

Our office is located in Red Bank in the old Mechanic School building that has a modern industrial feel. We were drawn to this location because the historic building captures the spirit of our city’s commercial and manufacturing roots while the river creates the perfect scene and story for River’s Edge.

The Navesink River’s function has evolved over the years, from the 1800s when it was used as a port for steamboats that ferried workers into Manhattan, to present day use as a source for recreation. During most of the year, it’s used for boating, crabbing, fishing, sailing, canoeing, kayaking, bird watching, swimming and rowing.

Tony Frigoletto, our founder and managing partner, saw it as the ideal place for our office. We honor its beautiful, distinctive shores in our name: River’s Edge.

Like a river, one’s financial life can often have twists and turns, but if you have a plan and are prepared for those turns, those very currents can bring you to your destination.

Tony and the River's Edge team have a time-tested track record of guiding clients through all financial currents. Their mission is to preserve investments and empower clients to live the life of their dreams.